Sports Hollow | Firearms Store | Ashland, WI

Big Store Prices, Small Town Service

Serving Northern Wisconsin


Sports Hollow | Firearms Store | Ashland, WI

All Your Firearm Needs in One Location

Full-service range


Competitive rates

Working on a budget? No problem! All the products we carry are competitively priced to fit the budget of every size. Call today for more info.

New gun purchases will receive a FREE 15 year warranty, used guns will receive a FREE 5 year warranty, along with the manufacturers warranty!

With accommodations for skeet, trapshooting, rifle shooting, and pistol shooting, you'll find our range perfectly suited for practice and competition.

Explore our firearm inventory Check out our online store Schedule your next range time Factory warranties Competitive rates Full service range


Zanders Concealed Carry Handbags BDP035 B12300299 10000012 BDP020

Sports Hollow offers concealed carry purses, stop in today to order your purse.  

Great selection and Great prices!


we sell camping supplies and archery equipment!!