Big Store Prices, Small Town Service
Serving Northern Wisconsin
29195 US Hwy 2
Ashland, WI 54806
For all your firearm, ammunition, and optics needs, Sports Hollow is the only stop you'll ever have to make. We're open 7 days a week, have a fully-functional range, employ a full-time gunsmith, and offer off-hours scheduling by appointment. Give us a call for more information or stop by our store today.
Monday - Sunday | 9:30 AM - 6:00 PM
Extended hours by appointment!